For chains running 5–200 locations

Self-driving navigation
for restaurant chains.

Most analytics tools tell you what already happened. Insights tells your operators what to do next — and routes any employee-affecting action through human approval before it ships.

For chains past the point where built-in POS reports stop being enough — and before the stage where you'd build your own data warehouse. Insights sits on top of the POS and stack you already run, and turns it into proposed moves the C-suite can approve in one place.

GDPR Art. 22 by default
EU data residency
Tenant-isolated
No warehouse required
insights / agent / cfo
CFO · 09:14
Where did EBIT come from this month? Which locations underperformed forecast and why?
Insights · CFO Agent
EBIT €182k MTD, +€12k vs forecast. Three locations are under by >5%, all driven by the same input-cost shock:
Location 04 · Downtown−€2,100
Location 11 · Mall South−€1,650
Location 19 · Riverside−€1,420
Recommended response queued for review.
Recommendation queued
3 locations · forecast +€8,400 / 6wk
Illustrative · agent output simplified for marketing

The decision loop

A system of decision, not another dashboard.

A rearview-mirror BI tool answers the question once. Insights closes the loop — explain, predict, recommend, approve, measure — so each next decision is informed by the last one and the model gets sharper on your specific business.

01

Explain

What moved the number, and why.

Q: Why is EBIT down 4% in Region North?
02

Predict

What happens if you change X — with confidence intervals.

If: +5% on lunch combo
+€340/wk EBIT (95% CI)
03

Recommend

The move with the best EBIT outcome — never executed without approval.

Lift combo +5% at 3 sites; rotate menu mix
04

Approve

Named reviewer signs off. Required for any employee action — GDPR Article 22.

Human in loop
05

Measure

Was the prediction right? The model learns your business.

Forecast: +€340
Actual: +€312 (92%)

Rearview-mirror tools

Show the report. You read, decide, act, hope you measured the right thing. Next quarter, repeat. The tool never gets sharper on your business.

Self-driving navigation

Closes the loop in days, not quarters. Every recommendation is tracked against the forecast it was based on, so the system gets better at predicting your specific business.

What's different

Four capabilities your dashboard tool can't ship.

Reporting tools draw the chart. Insights does the math, runs the simulation, drafts the move, and queues it for approval.

Capability 01

Autonomous AI agents — human-approved.

Five role-based agents (CFO, CMO, COO, CPO, CHRO) propose cost reductions and operational shifts in the language of the role. Every action a person feels — schedule, price, hours — is held in an approval queue. The CHRO Agent never executes; GDPR Article 22 requires a named reviewer, and we ship it that way by default.

5 agents · 1 approval queue

Capability 02

Marketing ROI you can defend in a board meeting.

Most "campaign performance" reports compare a before-period average to an after-period average and call the difference ROI. That's not how statistics works. Insights runs Welch's t-test against control and reports Cohen's d effect size — peer-reviewed math that tells you whether the lift is real and how big it actually is.

Friday combo · 4-week run
SIGNIFICANT
control · μ €38.20campaign · μ €43.10
p = 0.012d = 0.42 medium effect

Example output

Capability 03

Earnings-based reverse P&L.

Stop forecasting from last year. Type in the EBIT you need this year, and Insights works the P&L backward — the daily revenue, the labor budget, the average check, the throughput per shift required to land it. You see the gap before the year starts, not in the December review.

Target EBIT 2026€480,000
Required daily revenue€52,200
Required labor envelope380 hr/wk · €18.4k/wk
Required avg check€19.40

Example calculation

Capability 04

Plain language in. Simulations out.

Ask Insights questions the way you'd ask a senior analyst — "why is location 12 underperforming?", "what happens if we raise lunch combo 5% at the mall sites?". Get back a real answer, the data behind it, and a forecast with confidence interval. No SQL, no dashboard navigation, no waiting until Monday.

» What if we raise lunch combo 5% at the mall sites?
Forecast: +€340/wk EBIT. Volume risk −1.2%, demand elasticity stable for 6 weeks.
Mall sites · n = 7Queue recommendation →

Example query

Five role-based agents

One agent per C-level role, scoped to what the role can see and approve.

Agents share one canonical model, but answer in the vocabulary of the role asking. Permissions are per-agent. Actions are routed to whoever is allowed to approve them.

CFO Agent

EBIT · margin · forecast

Finance vocabulary. Models price and mix scenarios; reconciles forecast vs actual at month/quarter close.

"Was the Q1 lift one-off or sustained?"

CMO Agent

campaigns · ROAS · uplift

Runs campaign analysis with control groups, Welch's t-test, Cohen's d. Calls a campaign uplift real or noise — and stands behind the math.

"Did the loyalty push lift gross margin or just shuffle covers?"

COO Agent

service · throughput · waste

Compares service time, prep time, error rate, waste against the network median. Surfaces where ops drift opens up.

"Which 3 sites have the longest peak ticket time, and what changed?"

CPO Agent

menu · mix · pricing

Menu engineering with margin and demand elasticity. Recommends mix shifts when input cost moves.

"Cheese cost is up 14%. What menu items should we feature this month?"

CHRO Agent

staffing · scheduling · retention

Recommends scheduling — never executes. Every employee-affecting action queues for human approval.

"Where are we under-staffed at peak relative to demand?"

GDPR Art. 22 — human reviewer required.

Human in the loop

AI proposes. People approve.

Insights does not autonomously change a guest's price, an employee's schedule, or anything that touches a person. Every recommendation lands in an approval queue with the data behind it, the predicted impact, and the alternatives.

For employee-affecting actions — schedules, hours, performance flags, retention measures — human approval is not a setting. It's required by GDPR Article 22 and we ship it that way by default. Operators have an AI trust deficit; "fully autonomous" is the wrong promise to make. We don't make it.

  • Employee schedule changes require named-reviewer approval before they propagate to the rota.
  • Customer-facing recommendations (price, upsell, mix) follow your configured policy — auto-apply, batch-review, or per-action approval.
  • Every approval is logged with reviewer, reasoning, data snapshot — auditable for the full retention window.
insights / approvals

Approval queue

Example view

Pricing · CMO Agent

Lift Friday lunch combo +5% across mall sites

Forecast: +€340/wk EBIT · n = 7 sites

Policy: review
CFO can approve

Scheduling · CHRO Agent

GDPR Art. 22

Reduce Tuesday opening shift by 1 staff at Location 04

Forecast: −€180/wk labor · service-time impact 0%

Required
CHRO must approve

Menu mix · CPO Agent

Swap underperforming starter at 4 sites

Forecast: +€95/wk gross margin

Policy: review

Frictionless integration

No data warehouse. No data engineering team.

Insights consumes a narrow slice of the data a chain typically warehouses — the events, prices, costs, shifts and forecasts that move EBIT. The rest can keep living wherever it lives. Two ways in: file uploads or a direct REST connector.

Path A

CSV & Excel uploads

Drop the exports your finance and ops teams already pull weekly. Insights' pluggable importer maps your columns to the canonical model — no schema work, no ETL pipeline.

  • Sales, items, prices, shifts, costs
  • Drag-and-drop or scheduled import
  • Works with any POS the chain runs today

Path B

Direct REST connectors

When the loop matters in real time, plug Insights into your POS over REST. Live in production today on R-Keeper; Toast, iiko, Square and Lightspeed on the roadmap.

  • R-KeeperLive
  • ToastRoadmap
  • iikoRoadmap
  • SquareRoadmap
  • LightspeedRoadmap

No data warehouse required.

Lean ingestion, EU-resident, tenant-isolated. Source data stays where it lives.

Integration documentation

How to get it

Insights ships with Fooodo. There is no separate price tag.

Insights is not sold as a standalone analytics product. It is the decision layer of the Fooodo platform — the same operating system that runs your QR menu, ordering and payments. Take Fooodo, and the data flows in automatically. The agents start working against the numbers your locations are already producing.

No percentage-of-revenue fee. No success tax. No bolt-on contract.

What you get on day one

  • Five role-based agentsCFO · CMO · COO · CPO · CHRO running across every location.
  • Approval queue with GDPR Art. 22Human-in-the-loop on every employee-affecting move.
  • Statistical marketing ROIWelch's t-test & Cohen's d on every campaign.
  • Earnings-based reverse P&LSet the EBIT target; the system back-solves the daily numbers.
  • Conversational NLP & simulationsAsk in plain language. Run scenarios before you commit.

Enterprise track available for 150+ locations · Custom POS · SSO · DPA

Frequently asked

What chain operators ask before they sign.

How is Insights different from BI tools like Tableau, Looker or Power BI?

BI tools end at the dashboard. Insights closes the loop: every recommendation it makes is tracked against the forecast, so the model gets sharper on your business. It also runs the marketing-ROI math (Welch / Cohen) and the reverse P&L workflow, and routes any employee-affecting action through GDPR Article 22-required human approval. Those are not features BI tools cover.

Do we need a data warehouse to use Insights?

No. Insights uses a pluggable importer: drop CSV/Excel exports or wire a direct REST connector to your POS. The agents only consume the slice of data that moves EBIT — events, prices, costs, shifts, forecasts. No Snowflake required.

Which POS systems are supported?

R-Keeper is live in production. Toast, iiko, Square and Lightspeed are scoped on the roadmap. Any other POS works via the CSV/Excel importer — full automation comes when the connector lands. Custom connectors are part of the Enterprise tier.

How long does deployment take?

Two phases: ingestion (CSV importer or REST connector), then agent enablement once enough data has flowed to fit forecasts. Exact timeline is gated by POS connector availability and the cleanliness of historical data, and is scoped on the demo.

Why isn't the AI just fully autonomous? Wouldn't that be faster?

Two reasons. Legal: GDPR Article 22 requires human review of any decision that significantly affects an employee — schedules, hours, performance, retention. Auto-applying those is non-compliant in the EU. Operational: restaurant operators have an AI trust deficit for good reasons. A "fully autonomous" promise is the wrong one to make. AI proposes, people approve, the loop stays auditable.

Where does our data live, and what's the AI training story?

EU region. Tenant-isolated. Your data fits your forecast models and improves your agents — never to train shared models other tenants use. Architecture and security details: /docs.

Is Insights priced separately from Fooodo?

No. Insights is the decision layer of the Fooodo platform — bundled with the QR menu and ordering system at no separate cost. There is no percentage-of-revenue fee, no success tax, no bolt-on contract. If you run Fooodo, you get Insights.

See Insights against your numbers.

30-minute walkthrough with your CFO or COO. We'll model one decision in your data and run it through the full loop.

Book a demo